Coming on the back of the success of Konchem Ishtamga Konchem Kashtamga, or fondly known as KIKK, Sidhharth is quickly establishing himself as a household name in the Telugu industry when it comes to romantic entertainers. Bommarillu, NVNV, and now KIKK have all been huge hits and he is looking to add Oy! into that list. Oy! marks the debut of 'Baby' Shamili, the younger sister of prominent Tamil actress Shalini, who had gone into self-inflicted retirement since tying the knot with actor Ajith in 2001. Shamili is probably more well-known to be referred as Anjali, after playing the role of an autistic child named Anjali in the 1991 Mani Ratnam classic of the same name.
And having lured the Shankar-Ehsaan-Loy trio to the Telugu industry for the first time by having them compose for KIKK, Sid has now lured in Yuvan Shankar Raja to compose for Oy!. This is only Yuvan's second direct Telugu album after Adavari Mataluku Arthale Verule, the film which marked the directorial debut of Selva Raghavan in Telugu, which was later remade in Tamil as Yaradi Nee Mohini. After attaining great success through AMAV, Yuvan follows it up brilliantly through Oy!, making it one of his best all-round albums in the past couple of years.
AnokoledenaduNot great, but this is nevertheless pretty good soothing number. The regular heroine introduction song, but Yuvan gives a masterstroke by having the sweet Shreya Ghosal croon for this song, and she takes the song to another altogether. Instrument use is consistent even though not spectacular, but the song is in the right mood, and light in general, so you could keep expectations a bit low, and just enjoy it as it plays. Interludes are also soothing.
This is good.
SeheriYuvan goes offbeat in his regular style in this hip romantic duet, and attains some excellent results on the way- Seheri is a winner. Toshi steals the show with his singing, and Priya's light crooning gives the song a great slow tone in the middle. Throw into the mix some western rapping in the middle, the changing intermittents are brilliantly handled by Yuvan, and this is certainly one of Yuvan's best compositions in recent times.
Very good.
SaradagaDelightful. Nothing spectacular again, but its a delight once again. Yuvan keeps it simple in this romantic number, but gets his choice of singers spot on once again with Karthick and Sunidhi Chauhan getting behind the mike and you do not need to push singers of their calibre much to get a good number. This is yet another soothing number that bodes well with the romantic theme of the movie. Light, simple, and delightful.
Very good again.
Povodhae PremaThe pick of the album! The sad pangs in Yuvan's voice reminds you fondly of the masterful 'Oru Naalil' number from Pudhupettai- this meanwhile is a song about the separation of love. Yuvan uses a western theme for this song- which heavy usage of rock band styles of electric guitars, yet the the song retains the appropriate mood, and Yuvan's minimal usage of instruments allows him to expose his low-toned voice excellently. Largely effective in bringing the sad mood.
Excellent.
Oy OyThe title number of the album, and it is Siddharth crooning the song by himself. Yuvan goes innovative once again, and brings out a hip, peppy number, but the lyrics could have been much better, and could have done without the repeated 'love at first sight' lyrics, which were simply un-poetic at the first place. There is a heavy usage of English words in the song as well, but Siddharth modulates well in singing this with panache.
This is good, enjoyable.
Waiting for YouGive an emotional love song to Kay Kay and he knows what to with it. The second best number of the album, Yuvan and KK almost reach the heights of 'Kathal Valarthen' with this number, though the English lyrics of 'I'm waiting for you baby' seems a little out of place in a largely well constructed poetic Telugu song. KK is simply brilliant and Yuvan knows how to use instruments to effectively compose an emotional song and he does it with total panache.
Excellent.
Overall album rating: 8/10This is one of Yuvan's best albums in recent times, given the fact that it has been sometime since he last gave a good all round album, all the songs in Oy are worth repititive listening and grows well on any listener. Nothing spectacular, but its a very effective album that will definitely raise the anticipation for the romantic Oy! when it does come out.
Siddharth does seem to be a defining factor in extracting good music from composers who compose for his films. After bringing out a great album from SEL in KIKK, he seems to have been able to make Yuvan hit near top form in Oy!.